Your Custom Text Here
My portfolio of print collateral is an array of brochures, catalogs, calendars and direct mail. I began in print 12 years ago when I started in the design industry. It's important for me that in all my printed collateral pieces, the message is simplified, it's clean and easy to read and of course looks beautiful, regardless of the topic.
Ace Hardware 2017 Consumer Marketing Plan and Calendar. Said to be one of the most important guides for their store owners and employees. This 64 page book was no small task. Each page or spread came from a different department within the company. I reviewed and digested each teams word document or powerpoint presentation, then beautifully designed a final piece. This calendar/book design was rooted in the 2016 Ace brand standards, but elevated with infographics to help simplify the content. Although working with various departments , the design is consistent throughout while meeting individual team requests.
My portfolio of print collateral is an array of brochures, catalogs, calendars and direct mail. I began in print 12 years ago when I started in the design industry. It's important for me that in all my printed collateral pieces, the message is simplified, it's clean and easy to read and of course looks beautiful, regardless of the topic.
Ace Hardware 2017 Consumer Marketing Plan and Calendar. Said to be one of the most important guides for their store owners and employees. This 64 page book was no small task. Each page or spread came from a different department within the company. I reviewed and digested each teams word document or powerpoint presentation, then beautifully designed a final piece. This calendar/book design was rooted in the 2016 Ace brand standards, but elevated with infographics to help simplify the content. Although working with various departments , the design is consistent throughout while meeting individual team requests.
HR Benefits Guide - Ace Hardware 2017
A fresh approach to the Ace Benefits Enrollment guide. Bright and vibrant imagery, full of energy and life to balance the heavy content.
Ace Hardware 2017 Consumer Marketing Plan & Calendar (64 pages, with 2 pullout charts) Click here for more from this book.
First Alert Catalog Redesign - Starting to make it more personal and emotive with the use of large lifestyle imagery and product story-telling instead of just listing out features.